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Jan. 22, 2019
6:44 pm


MarineMax gears up for summer

By Pamela A. Keene
With a new marketing and member relations coordinator on board, MarineMax is kicking it up a notch or two this summer at both of its Lake Lanier locations in Buford and Cumming. 
Beth Kendrick joined Marine Max earlier this year and has been making waves ever since. “We’re planning a number of events for the summer,” she said. “With the 20th anniversary of MarineMax this June, we have good reasons to celebrate.” 
MarineMax is offering some special events for the public this summer. On June 16, Father’s Day Saturday, Marine Max is partnering with Crest Pontoon Boats for in-store seminars and in-the-water demos at Holiday Marina. Women on the Water classes on July 18 and August 15 are offered at no charge. Taking place at the Bald Ridge Marina store, the sessions will combine classroom learning and on-the-water instruction. Reservations are required, and space is limited to 10 people per session. 
Additionally, MarineMax has planned events for its SeaRay and MarineMax members. “If people have purchased a boat from us, they’re automatically added to our MarineMax list,” Kendrick explained. Anyone who owns a SeaRay boat is a member of the SeaRay Club.
Kendrick comes to MarineMax with nearly 25 years of marketing experience in retail and manufacturing. She moved to Suwanee from Greenville, S.C., four years ago. 
She will be handling promotions, customer relations, trade shows, social and print media. “I am so excited and inspired to be here,” she said. “And the people I’ve met have been wonderful. The boating community has been very welcoming.” 
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Posted online 5/29/18
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